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IKEA is celebrating three new stores in South America with a new party collection named ÖMSESIDIG

The collection is filled with colorful textiles and decorations for the home, inspired by the diverse Latin American culture. With 30 unique products, any gathering can be turned into a party. "ÖMSESIDIG" is the Swedish word for mutual, and this collection embodies effortless entertaining for both guests and hosts.

Nine designers have collaborated with IKEA to recreate the magic of spontaneous gatherings between friends and family in South American countries. From confetti-blown glasses and carafes to lanterns and garlands that guests can decorate themselves, creating a festive atmosphere that will keep guests around for a long time.

One of the highlights is the iconic IKEA FRAKTA bag, which has been given a new colorful look inspired by Colombian carnivals. The ÖMSESIDIG picnic blanket and cooler bag make it easy to move the party and gathering with friends and family to parks on beautiful summer evenings.

Set the table with the serveware that allows food to shine on the plate and add a splash of color to the table with the sweet lime-shaped bowl. Light up the lanterns, pour the glasses, and invite loved ones this season with ÖMSESIDIG!

Text and Photo: IKEA
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